Wayne Rooney fuels the male aesthetics market ?

Wayne Rooney fuels the male aesthetics market ?

Wayne Rooneys hair transplant has certainly got the media talking. In our experience, it only takes a celebrity to have a cosmetic treatment and you can virtually measure the response by the increased emails and calls from clients.
Mr Rooneys hair transplant would have the hair clinics phones ringing for sure. What it also does is open up the male grooming market to another level. Celebrity endorsed treatments change the public perception of such treatments overnight.
Suddently guys will not be covering their newly transplanted heads with baseball caps anymore. Instead they will be boasting that they have ” done a rooney”.
Perhaps the other most popular treatment to have become just another beauty treatment is botulinum toxin type A.
Its hard to get excited these days when a celebrity finally owns up to having a regular fix of anti frown line treatment. Thats because this treatment is now a global phenomenon, known to millions as botox.
For now, its hats off to Wayne Rooney for a step forward for the guys in looking your best.

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